About Unica

Unica Corporation (NASDAQ: UNCA) is the recognized leader in marketing software solutions. The company's advanced set of enterprise marketing management and on-demand marketing solutions empower organizations and individuals to turn their passion for marketing into valuable customer relationships and more profitable, timely, and measurable business outcomes. Unica’s solutions integrate and streamline all aspects of online and offline marketing. The unique interactive marketing approach Unica provides incorporates customer and web analytics, centralized decisioning, cross-channel execution, and integrated marketing operations. More than 1,500 organizations worldwide depend on Unica for their marketing management solutions.

Unica is headquartered in Waltham, Massachusetts with offices around the globe. The corporate URL address is www.unica.com.

Unica Fast Facts

Founded: 1992
Headquarters: Waltham, MA USA
NASDAQ: UNCA
Customers: 1,000+ and growing
Accolades: Positioned as Leader in major research reports by Gartner and Forrester
Products: Industry’s most complete set of enterprise and on demand products
Partners: 150+

Unica’s Internet marketing software and web site analytics provide project marketing managers an integrated web analytics tool solution for optimizing campaigns. Using business marketing software and other internet marketing tools, helps marketers stay competitive while providing detailed and comprehensive marketing management analytics data as part of Unica's industry leading web marketing solutions.