Analyst Reports

To see what analysts are saying about Unica's leadership in enterprise marketing management, please read the reports below. Registration is required in order to access/download the documents.

The Forrester Wave: Cross-Channel Campaign Management, Q4 2009
12/14/2009 - Suresh Vittal

Magic Quadrant for Marketing Resource Management
09/02/2009 - Kim Collins

The Forrester Wave: Web Analytics, Q3 2009
07/23/2009 - John Lovett

Magic Quadrant for CRM Multichannel Campaign Management
04/29/2009 - Adam Sarner

Web Analytics Buyer's Guide: Assessing Vendors' Competencies and Value
07/14/2008 - Jupiter Research

Magic Quadrant for Multichannel Campaign Management, 2008
04/25/2008 - Adam Sarner

Magic Quadrant for Enterprise Marketing Management, 2008
01/07/2008 - Kim Collins and Adam Sarner