Unica Partner Program

Empowering partners worldwide to market, sell,
design, implement, and support Unica solutions

Unica Partner ProgramThe Unica Partner Program is designed to empower partners worldwide to market, sell, design, implement, and support Unica solutions. Through our 3E approach – Engage, Enable, and Expand – Unica partners can take advantage of the fast-growing enterprise marketing management market, and develop and grow profitable and sustainable businesses.

 

Engage
Through joint business and technical planning, Unica partner managers work closely with you to identify market opportunities and plan for successful projects. Unica also provides access to our technical support and product management teams. Additionally, partners can take advantage of sponsorship opportunities at our popular customer conferences; participate in our exclusive partner events; and attend regional user groups and other promotional activities.

3E approach – Engage, Enable, and ExpandEnable
Unica provides its partners with business and technical support, education and training, and professional services support through our Implementation Knowledge Framework. Partners can also find valuable information on Unica’s PartnerCentral, an online resource offering easy access to marketing, sales, services, and support materials. In addition, partners receive regular communications on product updates and partner program features.

Expand
A partnership with Unica provides the opportunity to build and grow your business with a team of experienced marketing technology professionals. Unica marketing and sales resources provide your staff with the pre-sales, sales, and marketing training they need to deliver Unica-based solutions to your customers with confidence. Co-marketing opportunities are available to qualified partners.

To request more information about becoming a Unica Partner, click here.

 

IBM Unica marketing campaign software provides a simple to learn web interface, predefined reports, and functionality for multiple levels of marketing operations and interactive marketing services analysis. IBM Unica’s marketing software offers a variety of marketing solutions such as an email marketing tool and lead management software with marketing optimization functions that streamline and consolidate data into effective marketing reports.

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