Unica provides innovative marketing solutions that turn your passion for marketing into business success. Our comprehensive approach to interactive marketing enables more than 1,500 organizations worldwide to understand what makes their customers tick and leverage that understanding to engage buyers in highly relevant, interactive dialogs across digital, social, and traditional marketing channels.
Web Analytics
Improve website and digital marketing performance with Unica’s next generation web analytics solutions.
- Uncover deep insights that empower you to optimize your website and improve marketing interactions
- Drill down to discover what’s most important to individual customers.
Inbound Marketing
Deliver targeted, contextually relevant messages in real time to your customers and prospects through inbound channels such as your website and call centers.
- Leverage every customer interaction for maximum impact.
- Create cross-channel dialogs that enhance the customer relationship.
Interactive Marketing
Engage each customer and prospect in a cross-channel dialog that builds on past and current behavior with integrated web and customer analytics, email, and website personalization.
- Listen to your customers and adapt your marketing to their needs.
- Improve your marketing results with actionable insights.
Upcoming Events
09.21.2010
New Marketing Experience
09.27.2010
Shop.Org Annual Summit
10.06.2010
eConsultancy's Peer Summit
